Everything
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Total Botanical Solutions is a performance marketing agency built exclusively for botanical, alternative wellness, and restricted-category brands. We work with CBD, Kratom, Cannabis, vape, nootropic, and other high-risk-category brands that need compliant, structured growth systems. We're not a generalist agency that "also does" CBD. We were built for this — and that makes all the difference when every platform, ad network, and policy is working against you.

We work with botanical and alternative wellness brands that are serious about growth — typically brands doing meaningful revenue who are ready to build a system, not just run a few campaigns. Our clients operate in Hemp, CBD, Delta 8/9/10, HHC, THC, Kratom, Kava, Magic Mushrooms, Functional Beverages, Vape, Adderall Alternatives, Nootropics, Cannabis, and Alcohol. We don't work with everyone — we're selective because we want to actually deliver results, not just take on volume.

Generalist agencies apply standard playbooks to non-standard industries. In botanical and alternative wellness, that means ad campaigns that get flagged or banned within days, SEO strategies that trigger compliance concerns, content that violates platform policies, and teams that don't understand your regulatory environment. The result is wasted budget, lost accounts, and growth that stalls. We've navigated this landscape hundreds of times. We know what's allowed on each platform, in each category, and in each geography.

Yes. We work with brands across the US, UK, EU, and other markets. The regulatory landscape varies significantly by region, and we account for those differences in every strategy we build. If you're operating in multiple geographies, we can help you build a compliant, scalable system for each market.

We offer seven core growth channels: SEO + AI Search Visibility, Conversion Rate Optimisation (CRO), Email Marketing Systems, Affiliate Infrastructure, Paid Media (Compliance-Aware), Development, and Social Media Management. You don't have to use all seven. Most clients start with two or three channels and expand as results compound.

You can start with the channels that make the most sense for where you are right now. During the strategy call, we'll assess your current situation and recommend a starting point — usually the highest-leverage channels for your specific brand. That said, the system works best when channels support each other. SEO brings traffic, CRO converts it, email retains it.

Everything is executed in-house. We don't white-label or outsource to third-party agencies. Our team of strategists, SEO specialists, paid media managers, email marketers, developers, and content producers handles everything directly. This matters because continuity, quality control, and compliance oversight can't be delegated to people who don't understand your industry.

Standard SEO doesn't account for the compliance constraints of botanical categories. Claims you can make in copy, the way products can be described, the keywords you should and shouldn't target — all of this requires industry-specific knowledge. Our approach includes compliance-aware content that ranks without triggering regulatory concerns, category-specific keyword strategy, AI search optimisation, and authority building through niche-appropriate partnerships.

We've navigated these platforms hundreds of times across multiple botanical categories. We build campaigns structured to survive review — angles, creative, landing pages, and funnel architecture all designed for compliance. We monitor policy changes actively and adapt quickly. We don't guarantee zero bans — the platforms are unpredictable. But we dramatically reduce the risk and have contingency plans when things go sideways.

That's exactly the situation we're built for. For brands in highly restricted categories — Kratom, Delta-8, certain CBD products — we typically lean heavily into organic acquisition (SEO, content, email, affiliates) as the foundation, with paid media playing a supporting role where possible. This creates a more resilient growth system that doesn't collapse when a platform changes its policies.

No. We're a growth and marketing agency, not a law firm. We understand marketing compliance — what platforms allow, how to structure campaigns, what copy triggers reviews — but we don't provide legal or regulatory advice. We recommend all clients work with a regulatory attorney for product, labelling, and legal compliance.

It depends on the channel. CRO is fastest — typically weeks. Paid media takes weeks to months to optimise. Email takes weeks to build and months to mature. SEO takes 3–6+ months for meaningful organic growth — but it compounds in ways paid traffic never does. Affiliates are network-dependent, but platform setup is fast. The system works best when channels are layered: paid and CRO drive early results while SEO and email build in the background.

No agency can honestly guarantee specific results — anyone who does is not being straight with you. Growth depends on many factors: your product, market, competitive landscape, budget, and how well we execute together. What we can guarantee: a strategy built specifically for your brand, in-house execution by specialists with direct experience in restricted categories, transparent reporting, and honest feedback. Our track record: 3–5× organic traffic growth, 20–60% CVR improvements, and email systems generating 25–40% of total revenue.

Across our client base: 3–5× increase in organic traffic through structured SEO and AI search systems, 20–60% improvement in conversion rates through CRO on PDPs, checkout, and user journeys, 25–40% of total revenue through email via automated lifecycle systems, and consistent positive ROI on affiliate programs. Detailed case studies are being published. Book a strategy call to hear specific examples relevant to your brand.

We follow a clear 4-stage process: Deep Audit (Week 1–2) — full analysis of your traffic, conversion gaps, funnel inefficiencies, compliance posture, and market position. Growth Strategy (Week 2–3) — structured roadmap with channels, priorities, timelines, and expected outcomes. Execution (Ongoing) — in-house team implements across agreed channels. Scale (Month 2+) — we refine based on data and scale what works.

We're designed to run with minimal burden on your team. Most of what we do is self-contained — we execute, report, and manage independently. We need access to your platforms during onboarding, product and brand knowledge, approval on strategy and creative direction before launch, and a responsive point of contact for questions and feedback. Beyond that, we handle the execution. That's the point.

We provide regular performance reporting tailored to the channels we're managing. You'll always know what we're doing and why, what's working and what isn't, and progress against the goals set in the growth strategy. We don't hide behind vanity metrics. If something isn't performing, we'll tell you — and we'll adjust.

We've worked alongside existing agency relationships before. In some cases, clients bring us in to handle specific channels while maintaining other relationships. That said, fragmented execution is often a root cause of underperformance. If your channels aren't connected and working together, the results will reflect that. We'll be honest about whether a more unified approach would serve you better.

Our pricing is based on the scope of channels and services agreed upon after the strategy call and audit. We don't publish standard pricing because every brand's situation is different — the channels that make sense, the depth of execution required, and the budget available all vary. What we don't do: cheap retainers that don't deliver. Book a strategy call and we'll be transparent about what engagement with us looks like financially.

Growth systems take time to build and compound. We typically work on a minimum 3-month engagement because that's the realistic minimum to see meaningful progress — especially on SEO and affiliate infrastructure. That said, we're not in the business of locking clients into contracts they want to exit. If we're not delivering value, that's a conversation we want to have.

We don't have a strict revenue threshold, but we work best with brands that are past the 'figuring it out' stage — you have a product that sells, some revenue coming in, and you're ready to build a structured system to scale. Very early-stage brands with no existing revenue may get more value from a focused consulting session than a full agency engagement. We'll be upfront about this on the strategy call.